Dir. Kyle Marchen

Stripped down and pulpy- not always the combo you want. In the music video for “My Way” by Oseko, however, this pair was precisely what we were after.

Inspired by numerous videos that engulf the viewer in a small scope world, we set out to make a signature video that would do just that. Lacking many frills, we are left to enter into Oseko’s visual psyche. The 1x1 aspect ratio emphasizes this ten fold.

Don’t ask about the pizza shot.

“I wanted to make a song about how skinny love is and write a story that summarizes this person on the pursuit for his partner, the questions he has for her and the experience of trying to find his way through it all.”